Just like the iPhone with the same name, the Watch SE aims to provide the core Apple Watch experience while doing away with high-end features like an always-on display. That means Apple has been able to cut costs, with the device starting at under £300/US$300/AU$450. The Watch SE is now available to buy on both sides of the pond. Here’s how much it costs, and the best deals available right now.
How much is the Apple Watch SE?
Apple’s latest smartwatch is also its most affordable, starting at £269/US$279/AU$429. Full pricing is as follows:
40mm (GPS only) – £269/US$279/AU$42944mm (GPS only) – £299/$309/AU$47940mm (GPS + cellular) – £319/US$329/AU$49944mm (GPS + cellular) – £349/$359/AU$549
A Nike version is also available, starting at the same £269/US$279/AU$429 price. While these prices are affordable by Apple’s standards, they’re in line with what you can expect from many entries in our best smartwatch chart. Competition comes from the likes of the Fossil Gen 5 and Samsung Galaxy Watch Active 2, while the more recent Galaxy Watch 3 isn’t much more expensive.
Best deals on Apple Watch SE
You can check out the best offers on the Apple Watch SE below:
Where to buy the Apple Watch SE in the UK
As you might expect, the Watch SE is available directly from Apple’s UK site. Here are the third-party retailers that currently stock the device: Was: £299 Now: £239 (£60 off) Was: £299 Now: £249 (£50 off) If you’re on the market for the smaller 40mm cellular variant of Apple Watch SE, AO has you covered with a £50 discount.
Now: £104.99 upfront, £50 per month (Unlimited data)
This bundle from Mobile Phones Direct includes a 40mm Watch SE (GPS) and unlimited data. You also get free next day delivery. Was: £269 Now: £249 (£20 off) Currys is matching Apple’s new reduced price of £249 for this variant of the Watch SE 40mm, but you also get up to 5 months of Apple Music, Arcade and News+ bundled in for free. Was: £239 Now: £199 (£40 off) Apple’s Refurb Store has £40 off the 40mm model of the Watch SE from 2020. Note that a new SE came out in 2022.
Now: £14 per month
O2’s unlimited plan beats EE’s (below) monthly price, with unlimited data over 36 months at just £14. See all O2 Watch SE offers here
Now: £20 per month, £20 upfront
If you’re already on EE, you can get unlimited data on your Apple Watch SE if you pair your plan with your phone contract. The term is for 24 months. In terms of carriers, O2 currently has the best deal, offering the device for £14.50 with no upfront cost. Vodafone also stocks the Watch SE, with prices starting from £22 per month with no upfront cost. EE‘s plans start at £22 per month with no upfront cost.
Where to buy the Apple Watch SE in the US
If you’re based in America, the Watch SE is on sale via the US Apple site, and is also available from Best Buy and Walmart. The cellular version is now available through all four major carriers: Verizon, AT&T, and T-Mobile. Want to know more about the Watch itself? Check out our guide to the Apple Watch SE and our Apple Watch SE review too. You can also find out more on where to buy the Apple Watch Series 6. As the resident expert on Windows, Senior Staff Writer Anyron’s main focus is PCs and laptops. Much of the rest of his time is split between smartphones, tablets and audio, with a particular focus on Android devices.
